Bob’s Red Mill Natural Foods is a leader in the grains industry, they provide over 400 products, focusing on gluten-free and organic.  Their slogan is “whole grain foods for every meal of the day”.

How does a business share their community  such as gluten-free baking contest and supporting a cyclo-cross team? Bob’s Red Mill uses tools such as Facebook. Here’s are some great ways they did it right on their Fan page

• they put a photo of “Bob” as part of their profile, having their business come across very warm and friendly.

• on their wall, they post many time during the week with news about the cyclo-cross events, commenting on other companies products and overall, reaching out beyond their products and themselves

• Using the notes section to share info about tools folks can use in cooking and baking, content info, and more.

• they have their facebook badge on their blog, so readers of the blog can easily “become a fan” of Bob’s Red Mill on Facebook.

Do you know of other companies that have “done it right” with their Facebook Fan page?

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