How to promote Mother’s Day and other Holidays on your Ecommerce Website

Posted on May 5th, 2011

This year Mother’s Day is Sunday, May 9th, 2010. Mother’s Day takes on a whole new meaning when you are a mom. This will be my first year celebrating being a mom and I’m pretty excited. I’m really looking forward to future Mother’s Days as my daughter gets older and celebrates it with me. I’m [...]

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Sock it to Marketing: Interview with Carrie Atkinson

Posted on September 15th, 2010

When I was down in Austin for SXSW back in March, I got to meet Carrie Atkinson, the woman behind “Sock It to Me“. I was pretty excited, I LOVE her socks. I remember buying them from her years ago at Saturday Market and buy them all the time at Sock Dreams. Socks are a [...]

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YouTube Videos Ideas for your E-commerce Business

Posted on August 5th, 2010

I have a lot of clients ask me, how can I use video on my website. Everyone is doing it, right and it attracts a younger crowd. Where should I start?
Each month, Americans watch over 3 million YouTube videos so it’s proven that there’s a lot of interest. The challenge is figuring out how to [...]

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The passion behind the bread, Dave’s Killer style

Posted on February 25th, 2010

What’s so special about bread? Dave’s Killer Bread has managed to make a great product and have a fascinating, compelling story behind the business. If you’d like to learn the story, check out this video. Relaying stories can be a challenge, but the marketing team at Dave’s have made quite an impact. Here’s what they’ve [...]

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