I get a lot of questions from clients about Facebook Fan Page vs. Facebook Groups. It can be overwhelming to know which one to choose, but here’s a breakdown for you:
Facebook Groups are best used for non-profits, fundraiser groups, and friend gatherings such as a bowling group. The group is very oriented around events and [...]

Brian C.  Johnson is the man behind the local Portland magazine: Mix. Mix is a great mixup of food and drink, interviewing restaurants aimed at foodies, sharing recipes, and covering “what’s new” to consume. How does a magazine use social media to help broadcast its news?

What’s your business?
MIX Magazine, Portland’s #1 Food + Drink magazine
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Bridget Benton is a super busy lady. She’s a mixed-media artist, art teacher/facilitator and creativity trainer – supporting people in the care and feeding of their own creative spark. If you need inspiration or instructions for numerous art projects, check out her website: Eyes Aflame. Bridget and I crossed paths when I attended a mentoring [...]

Toys “R” Us has become one of the fastest growing brands on Facebook. They gathered 100s of new fans over Thanksgiving holiday and the last few weeks…
How did they do it?

Yesterday I went to the Toys R Us Facebook Fan page and the offer is if I become a fan of Toys R Us, they [...]

If you are active on BizNik in the Portland area, you’ve probably seen some good articles and activity from Kaya Singer. Kaya has a very unique background, she’s owned a pottery business, been a family therapist and is now a small business coach. She has recently launched her book, The Entrepreneur’s Handbook to Money [...]