This week, I have a guest blogger: Helen Fang. Helen is the social media expert at Vendio, an ecommerce software company that enables online businesses to sell on Facebook, eBay, Amazon, and Google from one platform.
It is no secret that the popularity of social media sites continues to grow. Smart online
businesses are taking advantage [...]

When I was down in Austin for SXSW back in March, I got to meet Carrie Atkinson, the woman behind “Sock It to Me“. I was pretty excited, I LOVE her socks. I remember buying them from her years ago at Saturday Market and buy them all the time at Sock Dreams. Socks are a [...]

I have a lot of clients ask me, how can I use video on my website. Everyone is doing it, right and it attracts a younger crowd. Where should I start?
Each month, Americans watch over 3 million YouTube videos so it’s proven that there’s a lot of interest. The challenge is figuring out how to [...]

Below are some of the mistakes that commonly happen when a business sets up an online store. By being aware of them and focusing on what you should do, you are already on your way to a successful business.
#1 Not budgeting enough money for marketing

Build in a marketing plan and budget while designing and [...]

I discovered Threadless after asking a few friends where they got their awesome one-of-a-kind t-shirts. I signed up for Threadless’ email newsletter and have been amazed at how entertaining and fun it is to shop at their site. They have a special formula – let me explain who Threadless is -
Threadless is a community-centered online [...]